RingCentral Enables ABM, Reduces Costs and Drives Significant Pipeline with Leadspace

December 11, 2016

RingCentral, the leading provider of SaaS solutions for business communications, runs one of the most sophisticated demand-generation programs in B2B. Despite the success of their inbound marketing, the company recognized they were missing out on many potentially-valuable opportunities because leads weren’t being aligned to the right accounts with the right information, and sales and marketing activities aligned to be most effective and relevant to potential customers.

Read this case study to learn how RingCentral boosted pipeline with an ABM strategy that incorporated accurate lead and account matching, accurate and actionable account and lead insights and improved lead routing and lead prioritization.

Previous Flipbook
Support.com Reduced Time to Close Deals by 33%
Support.com Reduced Time to Close Deals by 33%

What do you do when 90%(!) of inbound leads passed to sales are unqualified? Leadspace solved this potentia...

Next Flipbook
ObservePoint achieves 640% ROI with Leadspace Platform
ObservePoint achieves 640% ROI with Leadspace Platform

Leadspace customer, ObservePoint, achieves 640% ROI with predictive analytics.