Spigit is the market leader of innovation management for the enterprise, with customers that include Fortune 500 companies across major industries.
Prior to working with Leadspace, Spigit had good inbound lead volume. But many leads did not fit their ideal buyer or account profile.
To solve their challenges, Spigit uses Leadspace’s “Account and Persona Based Marketing Solution” focusing on data enrichment and lead-to-account matching - key ABM functions. With this solution, Spigit increased lead conversion and conversion velocity.
Related blog post: How to Double Lead Conversion In Half the Time: Spigit Case Study